Mar 28, 2024  
2018-2019 Undergraduate Catalog 
    
2018-2019 Undergraduate Catalog [ARCHIVED CATALOG]

MKTG 4332 - Professional Selling


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P: ECON 2113 ; MKTG 3832 . Role and activities of professional salesperson in modern marketing. Selling as profession, selected aspects of buyer behavior, sequential steps of selling process, and career development.